ミッション
1:1 Customer Engagement Optimization
6 モジュール
5 チャレンジ
4 時間 15 分
Learn how to run simulations to help business users understand the impact of changes on the decision management framework. Simulations enable you to derive valuable intelligence that can help improve business decision-making. For example, test your engagement policies against a set of customers to run and use different simulations that improve the performance and ethicality of your next-best-action strategy.
Optimizing 1:1 customer engagement overview
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モジュール
Optimizing 1:1 customer engagement overview
1 トピック
15 分
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Familiarize yourself with the various simulations used in one-to-one customer engagement to understand the effect of business change and analyze the...
Analyzing customer distribution using Pega Value Finder
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モジュール
Analyzing customer distribution using Pega Value Finder
2 トピック
20 分
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Learn how Pega Value Finder can be used to discover areas of improvement in the next-best-action strategy and adjust the engagement policies to create...
Analyzing customer distribution using Pega Value Finder
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チャレンジ
Analyzing customer distribution using Pega Value Finder
3 タスク
30 分
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U+ Bank is currently cross-selling on the web by showing various credit cards to its customers.
They want to run a value finder simulation in Pega...
Testing engagement policy conditions using audience simulation
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モジュール
Testing engagement policy conditions using audience simulation
2 トピック
25 分
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Learn how to improve the performance of your next-best-action strategy by testing the configuration of engagement policies against a set of customers.
Testing engagement policy conditions using an audience simulation
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チャレンジ
Testing engagement policy conditions using an audience simulation
4 タスク
15 分
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U+ Bank is currently cross-selling on the web by showing various credit cards to its customers.
They want to use Pega Customer Decision Hub™ to run...
Analyzing the results of simulations using reports
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モジュール
Analyzing the results of simulations using reports
2 トピック
20 分
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Learn how to unit test a strategy using distribution test simulation. Analyze the simulation reports to understand the impact of creating or updating...
Analyzing results of a simulation using reports
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チャレンジ
Analyzing results of a simulation using reports
3 タスク
10 分
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U+ Bank is currently cross-selling on the web by showing various credit cards to its customers.
The bank wants to run a distribution test simulation...
Detecting unwanted bias
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モジュール
Detecting unwanted bias
2 トピック
30 分
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Learn how to detect unwanted bias in engagement policy conditions and avoid discrimination while keeping the business requirements and regulations in...
Detecting unwanted bias in engagement policy conditions
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チャレンジ
Detecting unwanted bias in engagement policy conditions
7 タスク
15 分
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U+ Bank is currently cross-selling on the web by showing various credit cards to its customers.
The bank wants to run an ethical bias simulation in...
Analyzing the effect of business changes using Pega Scenario Planner
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モジュール
Analyzing the effect of business changes using Pega Scenario Planner
2 トピック
25 分
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Learn how Scenario Planner allows you to easily simulate “what-if” scenarios to accurately forecast results, optimize strategies to meet specific...
Analyzing simulation results using Scenario Planner
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チャレンジ
Analyzing simulation results using Scenario Planner
6 タスク
30 分
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U+ Bank is currently cross-selling on the web by showing various credit cards to its customers in Pega Customer Decision Hub™.
The bank wants to...
